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Monday, June 22, 2009

The Cue


For the past few months, Westwinds has been retooling of all our naming conventions—a rebranding from top to bottom. Our titles, programs, facilities . . . everything was put on the table. Up for grabs. Nothing sacred.

Some of our old names and titles were difficult, wrapped in metaphors that were helpful when explaining methodology but not helpful in quick conversation. Case in point: “Coriolis” is the name of our leadership team. A wonderful metaphor taken from the Coriolis Effect, which creates movement (wind) with the uneven heating of the earth. Sounds awesome until I say, “Hi, I’m John Voelz, the Coriolis: Experience of Westwinds. Looks great on paper. Mysterious. Fun. But, a mouthful to say and in need of an explanation. So . . . we are changing it.

Some of our names were old, outdated, used, tired, boring. They were fresh once upon a time but after they were used by hundreds of youth groups and turned into names of soft drinks, they no longer felt special. Some of them screamed, "welcome to 1989." Such is the case with, “Fusion” –our weekend gathering.

The new name for our weekend gathering will be . . . The Cue.

In theatre, a CUE is a familiar term. Whether it’s a warning, a standby, or a go, the CUE tells us what happens next.

In music theory, a CUE is a guideline for instrumentation. It’s the “who plays what where” part of music. It can be a mark for improvisation of a specific instrument.

In the game of billiards, the CUE is what puts the game into motion. It’s the cue stick and cue ball that guide each ball into the pocket.

In motion picture film prints, the CUE marks a point on the reel when the film is ending and it is time to switch to a new reel to continue the projection.

In personal fitness, a CUE is a message given by a group fitness instructor to inform participants of upcoming sequences, such as a change in stretching direction, etc.

In technology, a CUE or show control is the linking together and operation of multiple systems in coordination with one another. An example of CUE or show control would be linking a video segment with a number of lighting cues, or having a sound track trigger animatronic movements -- or all of these combined.

In computing, a CUE (cue sheet, or cue file) is a metadata file which describes how the tracks of a CD or DVD are laid out. Cue sheets have a ".cue" filename extension. For an audio CD, a cue sheet specifies titles and performers for the disc and its tracks as well as the names of one or more audio files to be used (MP3, WAV, etc.).

At Westwinds, The Cue is not unlike all these things.

At The Cue (in The Cue?) we talk about new things, what’s next, where God is leading, and we fund dreams to shadow God in the redemption of the world. We listen to God and his word and we ask Him, “What next?” When we leave The Cue, we enter a world of possibilities. For the spiritually curious, the religious disenfranchised, the artist, the intellectual, and everyone in between—The Cue is a place to begin and a place to belong for your entire spiritual quest.

At The Cue, we are encouraged to find our part. Our special part. Sometimes, we play along as an orchestra, all parts scored. Sometimes, it’s our turn to break out in the solo—still in perfect harmony with the score but with our own feel, vibrato, style, and originality. As God made us—for His purpose.

The Cue is a place to go out from. In many ways, it sets things in motion. We gather. We disperse. We love on the world. We love on each other. We do something for the kingdom. It’s not just a place we go . . . to.

The Cue is about change. Originality. Authenticity. New life. Breath. Creation. Beauty. Seasons. We talk about where we’ve been and we talk about what the new season looks like. It’s a marker for us. Through series’, scripture, and seasons, one reel moves in to the next. We don’t just observe the movie. We are the movie.

The Cue is a place to check our spiritual health. To check our pulse. To stretch. To nurture. To learn new moves and routines. To learn how to create new healthy habits. To listen. To move. To tone. To feel the burn.

The Cue is about synchronization. The same page. Multi-sensory followership. Responding to God in worship with all that we are—heart, mind, soul, emotions, will, intellect, attitude, finances, body, habits.

And, The Cue is a place to be with everyone else who contributes a track to the playlist. We are the soundtrack. You are the soundtrack. The only difference is, these files are constantly being rewritten, remixed, reproduced, fine tuned, and rearranged. It’s a living soundtrack.

Welcome to The Cue.

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